Bower Studios
Bower is a New York City–based studio with a multidisciplinary approach to contemporary furniture and product design. “Through a free–thinking, experimental process, Bower aims to bring unexpected objects and environments into people’s lives, with reflections taking center stage.” – Future Perfect.
I was comissionned to rethink the studio’s identity and build an eCommerce platform that allowed simple product customization. The branding is very minimal with the photography and the products being the main focus. In contrast, the photography art direction feels elevated, almost surrealistic with a deep color palette.
Creative Direction: Minh–Anh Vo Schuft
Photography: Charlie Chuck, Blase Cepis
–
Brand Identity
Print Collateral
Web Design